With a 45 per cent increase in brand value to $545 million (Rs 45,53,17,52,500), Taj has become the world’s strongest hotel brand, according to Brand Finance’s Hotel 50 2024 report.
With a 45 per cent increase in brand value to $545 million (Rs 45,53,17,52,500), Taj has become the world’s strongest hotel brand, according to Brand Finance’s Hotel 50 2024 report.